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Topics on My Mind


How to build the Best Marketing Strategy for Start-ups.
In my last blog, I wrote about the top marketing challenges I have experienced at startups over the last 5 years. With this blog, I would...
Ole Goehring
Sep 6, 20245 min read
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Top Marketing Challenges for Start-ups
Since leaving the large corporations in 2019, I have partnered with start/scale-up companies in Switzerland and Internationally, to build...
Ole Goehring
Aug 9, 20246 min read
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Unpacking the Buzz of Customer Centricity
In today's rapidly evolving business landscape, customer centricity has become a pivotal theme for companies aiming to stay ahead of the...
Ole Goehring
Jul 5, 20243 min read
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The Fractional CMO: Your Secret Weapon for VCs and Start-ups.
The startup world is vibrant and demanding. You've got a brilliant idea, a passionate team, and the drive to succeed. But even the best...
Ole Goehring
May 24, 20242 min read
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The Human Heartbeat of Customer Centricity: Beyond Technology
In the modern landscape of business, customer centricity has become more than just a buzzword; it's a strategic imperative. From...
Ole Goehring
May 14, 20243 min read
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Can agile processes play a vital role in transforming companies into Customer-Centric Powerhouses?
Customer centricity is flowing through my blood, it’s my passion and back-bone in anything I do for the companies I work with. So, you...
Ole Goehring
May 14, 20243 min read
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The Foundation of Start-Up Success: Why Customer-Centricity Matters from Day One
In the fast-paced world of start-ups, entrepreneurs are often focused on bringing their vision to life, fine-tuning products, and...
Ole Goehring
May 14, 20243 min read
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Breaking Down Silos: Why they Hinder Customer Experience Execution
In today's fast-paced business landscape, customer experience reigns supreme. Companies across industries are investing significant...
Ole Goehring
May 14, 20243 min read
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